The Trump administration will soon roll out a “big package” intended to bolster US beef production as consumers struggle with a surge in prices, according to Agriculture Secretary Brooke Rollins.

  • The Trump administration plans to roll out a package to bolster US beef production as consumers face a surge in prices.
  • The package aims to incentivize opening new lands, making it easier to become a rancher, and building more processing plants around the country.
  • The US has sent a lot of its beef production to countries like Brazil, and the administration wants to reverse course and bring beef production back to America.

“What we are going to do is to incentivize to open up new lands, to make it easier to become a rancher, to build more processing plants around the country, so there aren’t just a handful in the middle of the country,” Rollins said in an interview with CNBC Tuesday.

She added that the US had over the years sent a lot of its beef production to countries like Brazil, and that now was the time to reverse course: “We’ll be able to begin to move the onshoring of beef back to America.”

Americans find themselves paying far more for beef as the herd has shrunk to its smallest in decades after years of depressed prices, droughts and escalating costs forced farmers to cull more cows. No meaningful rebound is expected before 2027 or 2028, making President Donald Trump’s campaign promise to bring down grocery costs more challenging.

Source: Bloomberg